Your online presence plays a vital role in your business reputation. When prospective customers arrive at your website, you have around 3-5 seconds to make a good first impression and inform them of the value of your business. A well designed, engaging website is a huge factor as your clients evaluate whether or not you are credible and if they should patronize your services with their hard-earned money.

Now that we’ve covered the main advantages of using a website builder vs. a web developer, and we’ve established which businesses website builders work best for, let’s discuss the process we follow when we rate and review website builders. If you’ve already decided to use a website builder, you can use this as a guide when evaluating website builders and choosing which one will suit you best.

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A (once) hugely popular free website builder that has constantly been losing market share to the competition. They feature a simple editor with plenty of themes. But the big issue with this product is that it hasn’t received a major update since 2012. And it shows. Everything (editor, themes, features) seems pretty outdated and on top of that they limit the free plan to 5 individual pages.

Some sources state that 25% of the websites using content systems are using WordPress. Although started purely for blogging, now you can create amazing websites for any vertical using pre-made themes and templates. The advantages of WP is a huge community (that works to improve the product), and large marketplaces to cater for plugins, designs, technical help and much more.  The learning curve is not too steep, but possibilities are endless.


Some sources state that 25% of the websites using content systems are using WordPress. Although started purely for blogging, now you can create amazing websites for any vertical using pre-made themes and templates. The advantages of WP is a huge community (that works to improve the product), and large marketplaces to cater for plugins, designs, technical help and much more.  The learning curve is not too steep, but possibilities are endless.

Nick Finck is a user experience professional with over 20 years of experience in the industry. Nick was previously in leadership roles at Facebook, Amazon, projekt202, Ubermind, and Deloitte Digital. Nick is the CXO at Craft & Rigor, he currently teaches the User Experience Design Immersive at General Assembly in Seattle and is the curator for UXSeattle.org.


If you're ready to get going, this guide will introduce you to the services and software that can get you started building your own website, even if you have no experience. Keep in mind, none of these tools will give you an idea for a winning website—that's on you. They also won't make you a web designer, a job that's distinct from building a site. Still, these services and software will ease some of the headaches that come from a lack of extensive expertise in CSS, FTP, HTML, and PHP.
I’m using wix right now for my own personal blog. I know I don’t have my own domain name and the wix add is always on my website, however, the page can still be easily reached and I will be able to add basic content like article entries and videos. Products or merchandise and affiliate links could still also be used without having to pay a premium for a registered domain and hosting service. Pay feature may possibly be enabled as well, depending on how you set it up, so that no percentage would be deducted from sales through the site or from a sales widget.
I am planning to create my own contest. This is an online based singing competition based on the popular Eurovision Song Contest. A summary of the contest is this: Fans of the Eurovision Song Contest (ESC) would apply for a spot, they would each represent a country of their choice in Europe, and would choose a contestant from that country that would represent them with a song. I want this contest to be based on all platforms. (Social Media, YouTube, and it’s own website). I am planning a lot of graphics to be added that I will need to create, and there will be polls, and videos from YouTube attached to this page. I want there to be multiple sections of the website, and for it to be accessible both on computer and on mobile. I also want to create a voting section of the website, where fans that aren’t in the contest would be able to vote in the contest as well. I am a beginner to all of this website and graphics stuff, so my intentions may seem very ambitious, but I need a website that could eventually hold all of these things. What would you recommend? I am also on somewhat of a limited budget, so I would like to keep costs as low as I can, but still create a sleek and quality website. Could you please help and give me some input?

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The basic plan is free, but is extremely limited. Their personal plan starts with $4 per month billed annually and includes a custom domain. Premium plan costs $8.25 per month billed annually and it gives you the ability to monetize your site and advanced design customization. Business plan costs $24.92 per month billed annually, and it gives you the ability to have Ecommerce and custom plugins.


If you’re trying to build a large ecommerce store, here’s how to setup WooCommerce and WordPress (one of the most popular ways to add products to your store). Less tech-savvy beginners may prefer using a simplistic website builder. The most common choice is to build an online store with Shopify. Although website costs can vary, but consider reading up on the top questions to ask when hiring a website designer.


Feedback is absolutely crucial. We’ve worked on websites, apps and augmented reality games, and one of the things which have remained consistent between all of them is the absolute need for user feedback. We like to sit down with an array of users, put the software in front of them and ask them to talk us through what they’re experiencing. It’s so easy to get close to the design that you can miss a lot of obvious UX tweaks with just a five-minute chat with someone who’s unfamiliar with the software.
Thank you so much – your evaluations will save my artist group members so much time and frustration. Wix and Weebly were my short list too. I recommended Weebly to them last year, as most members are not tech-literate and Weebly seemed the least frustrating for a first timer. Also, fewer and simpler templates were a plus in this case, rather than a problem. I will have another look at Wix now to see if the issues I had in my test site have been fixed. I agree with your comment on the Weebly statistics (e.g. it counted my edit tweeks as hits) and the constant upsell ads. As noted here by others, Weebly’s support by phone or online chat are excellent. I will have another look at Wix now and see if that might work better for us now that more members have some online experience. Thank you again for your excellent and well-written research.
Great reviews, Robert. It’s unique that you bought accounts for all the builders, and showed us your sample sites. Very informative. I’m working on articles for beginners to know what they’re getting into on the web, having built websites for clients since 1998, and found what most confused and overwhelmed beginners. I’ll be linking to this set of reviews in my summary of web builders, if you don’t mind.
Everyone needs a little help! Like we said before, if you are going to embark upon a DIY website, you might as well choose a builder that’s going to be easy to use! But even with the most comfortable, intuitive software on the market, questions will be inevitable. We know that. That’s why we want you to find a website builder that offers only the best customer support.
"If you are a beginner and want the easiest, most professional, web-building site - then this is the one. I cannot recommend this company highly enough. The customer support is brilliant. I am in the UK but they replied to my query on a Sunday. A wide selection of templates which are very adaptable plus new features regularly being added. Very cost-effective hosting. Simply the best. Peter Murray, CEO, Goldfella ltd."
All of the web services listed here have you start by choosing from a selection of templates for your site. The better ones, such as Duda, Gator, Squarespace, and Wix, use templates that automatically reformat your site for viewing on mobile devices. They also offer specifically targeted templates based on your site's purpose, such as for promoting a bakery's sales, getting gigs for a musician, or keeping wedding guests informed.
All of the site builders included here let you put Facebook Like and Twitter Follow buttons on your pages, and some even let you display feeds from the social networks. Some give you help building a Facebook Page and tying it into your site design and updates. Many products offer some sort of SEO tool, but too often this is just a form on which you can enter meta tags. You're mostly left to wrestle with that black magic known as SEO for yourself. It's very important to submit and verify your site to the search engines, unless you don't want anyone to find it!

If you've got a business that takes appointments, then Website Builder’s built-in Online Appointments feature is tailor-made for you. It lets your customers set and make appointments for your services, keeping you free to do the work. And it comes with all sorts of goodies including text and email notifications, online payments and client management tools. You get all this and more with our Business Plus and Online Store plans.


"Enormous potential with this product, it's just what I've been looking for. I've looked at all the online website builders and they are mostly monthly subscription or a bit complicated to use and will take me quite some time. Your program Mobirise looks like it will so easy to use. Great work everyone involved in the development of Mobirise page creator, and perfect timing with the new Google Responsive rules in mobile search." 

Easily create WOW websites that are supported on all browsers and devices, using an advanced, straightforward and convenient user interface. No code is required with Simbla drag and drop website builder. Built on Bootstrap3 cutting-edge technology, our templates are well- designed and tailored for any kind of business. Take a tour through our responsive website templates and prepare to be amazed. View our responsive website templates.

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Languages seem to be Site123’s thing. Not only is the editor available in more than 20 of them (including languages such as Turkish, Arabic, Romanian), they also feature multilingual websites. The editor is relatively restrictive, a bit like GoDaddy’s GoCentral. If you just want to get the website job done, without becoming too creative this might suffice. But you have to be aware that their template system can be a bit on the restrictive side.

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Remy is the founder and curator of ffconf, the UK based JavaScript conference. He also ran “jQuery for Designers” website, co-authored Introducing HTML5 and runs a video course on the command line. When he’s not writing articles or running and speaking at conferences, he runs his own development and training company in Brighton called Left Logic. He built these popular tools: nodemon, jsbin.com, inliner, mit-license.org, snapbird.org, jsconsole.com, and others!
Robert, while a very good review, the problem with yours and other reviews of design sites is they don’t account for growing businesses. What I mean is that they are fine if you are one- or two-person shop, but paying $5/month extra for every email quickly becomes expensive. if you grow to 10 employees and now are paying $50/month plus the cost of the website and domain hosting. Most of these sites provide either no email or very few emails (like one) as part of the plans. This is silly expense because you can get unlimited email addresses for virtually no added cost through any reputable domain hosting site, some of which also off free design sites. So, for those same 10 employees you can pay $3/month all-in with hosting including or $50/month just for the emails and more for domain and site hosting . Perhaps it would be helpful to author an article on this issue and suggest for people who want more than 1-2 email addresses to consider hosting elsewhere and, if they still want to use one of these content management design sites, point to the domain.
Inclusive design means designing experiences that work for everyone, including people with disabilities, people with old phones and computers, people on slow connections, and so on. It’s easier to create accessible, inclusive content when you plan for it from the beginning of the project. Making something accessible after you’ve already built it costs much more and is far less effective.
No longer is there a need to hire expensive web design companies to help you create an online presence. The internet is now awash with website builders that give you the platform to build and maintain a website on your own. No matter what the skill level or technical line of code know-how, we review all of the top site creators and narrow down the best website builder for your needs. Our site building software analysis provides in-depth insight into who offers the most value for your money, nicest looking website templates, and easiest site building functionality for 2018.
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