What they should improve: the aforementioned SEO flaws are pretty disappointing for a product at this price. There is no backup and restore feature, which, again, at this price point should be a given. It’s not the easiest website builder to use, other alternatives are better suited for beginners. Finally, when we tested their page speed (also an important SEO factor), it wasn’t exactly impressive. A Wix-like app store for external applications would be desirable as well.
Their development speed is breathtaking, which also makes them the best website builder in our table. Hardly a month passes without Wix announcing a major new feature. Among them: Wix Bookings, a convenient self-service appointment booking system for your clients. Wix Restaurants, a (commission free) addon that lets your customers book tables, order food from you and check out your menus.

WordPress (either version) is a blog-focused content management system that accepts plug-ins and themes that extend its capabilities to what most of what the other products here offer, including commerce. In fact, WordPress.com uses plug-ins such as JetPack to provide many of its features. As a whole, WordPress (either .com or .org) is not as easy to use as the other options in this roundup, but if blogging and site transferability are of key importance and you don't mind digging into its weeds a bit, you should consider the platform. Furthermore, the ability to use WordPress is a valuable skill, as some estimates say that WordPress powers 30 percent of the internet.

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Stop whatever you're doing and ask yourself this simple question: "Do I need a website?" If your response was anything other than "yes," you need to think again. It doesn't matter if you're the head of a multinational corporation who employs thousands of people or a local mom-and-pop shop from around the way, you need a website to help potential customers find you online. If you have a business, failure to establish an online home is a failure to grow.
Nick Finck is a user experience professional with over 20 years of experience in the industry. Nick was previously in leadership roles at Facebook, Amazon, projekt202, Ubermind, and Deloitte Digital. Nick is the CXO at Craft & Rigor, he currently teaches the User Experience Design Immersive at General Assembly in Seattle and is the curator for UXSeattle.org.

Jen specializes in efficient applications of research methods to ensure scientific rigor is not compromised while working fast to gain actionable results. She is the co-author of Usability Testing for Survey Research (2017) and co-author/editor of Eye Tracking in User Experience Design (2014). She has held UX positions in both industry (Facebook, Instagram, Fors Marsh Group) and government (US Census Bureau), and has worked as an independent consultant as well.
Topics: How to Create a Website How to Start a Blog Build an Online Store with Shopify How to Start an Online Store (with WooCommerce & WordPress) How to Register a Domain Name Customizing WordPress WordPress vs Joomla vs Drupal WordPress.org vs WordPress.com Install Google Analytics in WordPress Add Contact Form in WordPress Best Website Builders Website Costs Articles

I had been with a builder/host who’s focus migrated from yoga studios (closest match I could find at the time) to chiropractors, eye doctors & vets. I changed to a new builder/host that supposedly fully integrated all the aspects of my business mgt. software; only to discover after going live that things like BUY NOW links didn’t work & the ability to embed code provided by the business mgt. software really doesn’t exist.
On top of that, there are two areas where they manage to outshine their competitors: for once, you can create multilingual websites with it (an area that barely any site builders masters). Plus, they also offer what they call “website personalization tools”. Using them you can show fully customized content to your visitors, for example, based on their location or the time of the day. A very powerful feature!
Thank you for writing this. I am about to start this endeavor. I have a couple questions that maybe you can help me with if you don't mind. First I am afraid of my idea getting out there and someone taking it. Is there a way to protect it? I have heard patents are not recommended for Web ideas. Also, my idea is an interactive one, not just a way to advertise etc. Not quite a game but maybe more so than just a web page. That's where my confusion really comes in. I am about to do exactly what you have recommended with the drag and drop but I am naively assuming it won't be something I can use with the public because of the interaction involved. I know I will need the program to watch out for many things and organize them as well. Any advice you can give me on that would be very appreciated.
Below are some articles to help you understand the world of website builders. Generally speaking, site building companies offer their software and the user has to be aware enough to decide if their tool is built to quickly launch simple sites or sites with complex architecture. Some offer online store abilities and others are more drag and drop friendly. Through our articles below and in-depth builder reviews, we hope you will build a website you’ll love without the headaches and time it would take to traditionally build a site. Remember to check out our website builder lists.
What we liked: It’s cool that both their website builder and WordPress are supported for website creation. You can actually connect a domain name you purchased elsewhere with the free version. They have almost 200 templates to choose from and they are categorized by industry. Although their templates aren’t responsive, you can create dedicated versions of your site that will adapt to desktops, tablets and mobiles. Interestingly, they offer a way to easily create multilingual sites. And if you are a backup paranoid, be at rest: you’ll be able to download backups and even restore them.
We go through all the SEO features available in the builder and review them one by one. From meta description options to the URL editable features to SEO plugin-compatible alternatives, we make sure we reveal how SEO friendly the software really is. If you want to find the website builder that will take you to the number one ranking in Google, we’ve got you covered!

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Maybe just like you, at first we didn't have a darn clue about how to build a website, nevermind write half a line of code if our life depended on it! We wanted to build a website to start a side business, and felt overwhelmed, confused & scared about how to actually do it, which builder to use, and making wrong decisions. After years of trials & errors using different website builders, we're here to share our experiences with you.
This will ensure that data submitted through a contact form, for example, is safe and can’t be intercepted. This feature is usually included for free with all major website builder companies. From the tools we tested, only Mozello and Strikingly don’t secure their free sites by default. When SSL isn’t active, it will look like this to your visitors:
Webstarts	Complete online store	Webstarts not only lets you add up to 10 products, but you can also accept credit card payments through Stripe, WePay or Authorize.net. Inventory management is included and there’s even an option to sell digital goods. The only downside is that you are limited to 20 sales per day. But hey, then you should really think about a paid upgrade. 

A website for a photographer or musician will usually require less than an eCommerce site. Therefore, you may focus on a landing page about your photography services and prices or your band’s upcoming shows. An eCommerce site may need multiple product categories, purchasing abilities, or intricate social capabilities. Given these points, you can avoid these time and cost requirements with a site builder.

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Are their prices comparable to the other options on the market? We review not only the different website builders’ prices, but also the features included under each package, the price models, the paying options, any hidden discounts, and even their billing practices. When it comes to money—especially yours—we want to make sure everything is safe and sound!

You can sell products and services on your website if you have the Online Store plan. You’ll have an online store that will allow you to add products and services, set up different types of payment methods, and even specific types of shipping. Your store will be integrated into your website as a page. You can add featured products for your visitors to scroll through, make quick purchases using PayPal and Apple Pay and promote your store/products through coupons. You can also use the same type of email marketing that is included in your standard Website Builder, to send email communications to your subscribers and customers about sales in your store, coupon offers and events. Establishing a strong online commerce presence can boost your current sales, especially if you have a brick-and-mortar store.


Spark is pretty much the anti-Dreamweaver in that it’s as easy as it gets. But that has mainly to do with their limited feature set. Rather than building websites, it allows you to create a single web page. There’s no blog, store or any other business features. It does offer nice design possibilities and lets you create really nice galleries. But be aware – Adobe puts its brand top and bottom. To get rid of their ads you’ll have to pay around $10 monthly. Frankly, for this kind of money you are much better off with site builders like Wix or Ucraft.
Below are some articles to help you understand the world of website builders. Generally speaking, site building companies offer their software and the user has to be aware enough to decide if their tool is built to quickly launch simple sites or sites with complex architecture. Some offer online store abilities and others are more drag and drop friendly. Through our articles below and in-depth builder reviews, we hope you will build a website you’ll love without the headaches and time it would take to traditionally build a site. Remember to check out our website builder lists.
Who doesn’t know GoDaddy? It’s one of the biggest hosting companies around and, of course, they also offer their own website builder. As stated before, their editor reminds us a bit of Site123 but it’s maybe even a bit easier to use. It’s great that they offer an SEO Wizard that will help you set up the basics for more visibility on Google. Pricing starts at $5.99 per month, which makes them one of the more affordable providers. Strangely, the domain name is not included in this price even though they are one of the largest domain registrars worldwide.

Video Marketing 3.0


Cory Lebson has been a user experience consultant for over 20 years and for the past decade has been the Principal of Lebsontech LLC, a small, user research-oriented UX consultancy. He is also the author of The UX Careers Handbook (CRC Press, 2016), and a Lynda.com / LinkedIn Learning instructor for several courses about UX Careers. Cory also speaks frequently on topics related to UX career development, user experience, user research, information architecture, and accessibility.
Connect a custom domain: On a free plan your website address will look something like this: https://mysite.strikingly.com or https://joebloggs.wixsite.com/mysite. These web addresses can be long, confusing, and difficult to find if you’re a visitor searching for your site online. A custom domain allows you to choose a more personalized address, such as www.mysite.com which is a lot better for promoting a brand and getting found by potential visitors to your website! Even if you buy a new domain for your site or already own one that you want to transfer, you will need to be on a paid plan to actually connect and use it as the address for your website. Usually you can buy and connect your custom domain on the cheapest upgrade available, such as Weebly’s ‘Connect’ plan, so it’s an affordable option.
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