In summary: WordPress is an awesome platform that can be tweaked to work like a traditional WYSIWYG builder. In short, it offers a lot of diversity in how the final product comes out. But, before you break out the credit card, if you aren’t an established brand, have friends as coders, or an excess supply of extra money to invest…a Website Builder is a much more practical place to start.

Eric narrowly averted a career in food service when he began in tech publishing at Ziff-Davis over 25 years ago. He was on the founding staff of Windows Sources, FamilyPC, and Access Internet Magazine (all defunct, and it's not his fault). He's the author of two novels, BETA TEST ("an unusually lighthearted apocalyptic tale"--Publishers' Weekly) an... See Full Bio

Advanced marketing tools: Marketing is a massive part of promoting your website – whether it’s your own portfolio, brand, or business, you want people to find you! While free plans do often have basic marketing or newsletter tools, if you’re paying then you will have access to much more advanced marketing tools such as email campaigns and better site analysis and statistics. This way you can reach out to your visitors and then track how successful your campaigns have been to help spread the word!


Got products to sell? Online Store has you covered. Create a sleek-looking online store, sell on marketplaces like Amazon and Etsy, track inventory in one place, choose from flexible shipping and payment options, even let customers book appointments online. Whether you sell products, services or digital content, GoCentral Online Store has everything you need to successfully sell online.

Nick Finck is a user experience professional with over 20 years of experience in the industry. Nick was previously in leadership roles at Facebook, Amazon, projekt202, Ubermind, and Deloitte Digital. Nick is the CXO at Craft & Rigor, he currently teaches the User Experience Design Immersive at General Assembly in Seattle and is the curator for UXSeattle.org.
This trendy template will have your clients reserving appointments from day one. Bright and modern, the site includes the easy-to-manage Wix Bookings to promote the treatments and specialty services you provide, and an Instagram gallery that syncs with your social feed to showcase your images. Click 'Edit' and take your beauty business online today!

If your page loads as soon as you click on it, but it’s just a basic, unappealing, boring template, your visitors will leave just as fast as they got there. Therefore, it’s important to find a site builder that offers a good selection of modern templates to choose from. We evaluated website builders based on the number, look, technical background, and styles their themes provided. We also evaluated reliability, flexibility, and responsiveness. 


Simbla’s team has one calling: To provide the most enhanced and unique online platform, accommodating all modern web solution needs. Simbla's package incorporates a unified, drag & drop cloud environment for businesses and developers, including a database, development tools, and ready-made business applications. This exciting environment enables users to create their own all-in-one solution easily and independently.
I have an online store on eBay and sell collectible postage stamps from all parts of the world. Their auction site is awesome but their fees are becoming outrageous. When you add that to the fees from PayPal, I’m not sure who I am really working for. First of all, is there an auction house plugin that resembles eBay what you recommend. And secondly, what is the minimum amount of memory my computer should have? I would have about 250 listings at any one time that would last 7-10 days.

Store and manage any kind of data using Simbla’s online database. Simbla allows you to add  web forms to collect data from your web visitors, and you can use our drag and drop website builder to design your custom forms. Once stored, you can apply many functions to view, update and alter your data; for example, showcase tables with your users’ data or create a pie chart to track orders - endless features and high flexibility awaits. Simbla’s responsive website builder will help you design all of your data in a way that will supply your users with the best user experience. Learn how to create your first online database.
Although Yola has more than 270 themes for their customers to choose from, nearly all of these themes are outdated to the point of incompetence. Yola would have been a fantastic site builder if you were building a website back in 2008. However, in the modern world of web design with responsive themes, video backgrounds, and exceptionally complex interfaces, Yola simply cannot compete with any of the major site builders out there.

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Jimdo can also help you to create a free online store! You do only have a limited number of products you can sell on the free plan, and there is a transaction fee unless you upgrade. But, this is still a great way of getting your online selling started without the fear of financial risk. You can create your site for free and start selling, and then look at your upgrading options as your business grows.

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After all the work you put into it, I feel not a little stupid, in need to ask you anything else. The truth is I am a slightly long in the tooth septuagenarian with about as much nous as someone dropping in on a day trip from the fourteenth century. I want to promote (tell as many people as possible) about my new book, and hopefully, sell one or two.
Where they should improve: The free wireframe and blank themes aren’t very exciting if you are not a designer. Other templates are between $49-79 (one off), but it looks like the first template is on the house. The editor is very overwhelming and reminds us of Photoshop. No surprise here that they list NASA as one of their customers. And there is no SSL option for free sites.

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Top tip: Don’t just test your website yourself. You will be blind to some of its faults. Plus, you know how your site is supposed to work, so while you might find navigating it easy that’s not to say a stranger will. Get a fresh perspective. Ask family members and friends to test your site and give feedback. If they’re anything like our family and friends they won’t be afraid of offering criticism.
I personally don’t think site builders will ever replace web designers/developers completely. Most site builders are targeted at small businesses and could never meet the demands required for larger businesses with all their complex requirements. I think Shopify plus is the only product trying to take on the larger CMS platforms right now (e.g. Magenta, Demandware) in the eCommerce space
Inclusive design means designing experiences that work for everyone, including people with disabilities, people with old phones and computers, people on slow connections, and so on. It’s easier to create accessible, inclusive content when you plan for it from the beginning of the project. Making something accessible after you’ve already built it costs much more and is far less effective.

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Starting a website that I prefer would be hosted with security features… a combination blog/website with “tab” for online store for a few items (or that would link to an Etsy store) accepting payments by Paypal, Visa/Mastercard. Also a “tab/dropdown” for ability to select videos that I will be posting on you-tube. I don’t want to do any coding, so drag and drop to a template plus ability to add in my own photos and SSL certificate are primary concerns. Is this all possible with wordpress choices? 

Although people tend to find your site through a branded search in Google, it’s still important to make your domain easy to spell/type out. If it requires a lot of effort to type correctly, due to trying to spell it, the length or the use of un-memorable words or sounds, you’ve probably kissed goodbye to a good portion of your branding and marketing value.
I am completely a novice or rather a complete novice (actually a hopeless novice) and I thought I had built a reasonable website on sitebuilder until I saw someone elses website and thought I would edit mine. The result is that I have eliminated the contact page and the buttons and I don’t know how to fix any of it. Maybe I will give up as I have a really bad headache from thinking about it. What about Godaddy? How is that one?
A website for a photographer or musician will usually require less than an eCommerce site. Therefore, you may focus on a landing page about your photography services and prices or your band’s upcoming shows. An eCommerce site may need multiple product categories, purchasing abilities, or intricate social capabilities. Given these points, you can avoid these time and cost requirements with a site builder.
In many cases, it’s actually a very good approach to familiarizing yourself with the task of creating a website. Even if, in the end, you decide to hire a web designer, you’ll have a much better idea of what person you should be looking for and what your website should look like. Our free ebook “Website Creation for Absolute Beginners” will explain all the important parts of a website project.

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This is a massive plus of website builders compared to web developers. A web developer can cost between $300 and $1,000 for template customization alone, and a fully customized website built from scratch will often amount to thousands. Making your own website using a builder, meanwhile, allows you to get a fully functioning website up and running for less than the price of a coffee.

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Things to look as you vet hosts for ecommerce include drag-and-drop store builders, Secure Socket Layer (SSL) software for safeguarding financial transactions, and email marketing plug-ins, so that you don't have to work with an outside vendor to promote your business. There's nothing wrong per se with using an unconnected marketing service, but anything that adds convenience means more time to spend on the rest of your business. For more in-depth advice on getting started selling online, you should consider our story on the 6 Factors Companies Need to Consider When Choosing a Web Host.

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After all the work you put into it, I feel not a little stupid, in need to ask you anything else. The truth is I am a slightly long in the tooth septuagenarian with about as much nous as someone dropping in on a day trip from the fourteenth century. I want to promote (tell as many people as possible) about my new book, and hopefully, sell one or two.


Copywriting should be part of the design process. A well-written copy has the power to elevate a product beyond how it looks and works; poorly written copy has the power to utterly ruin all design and development efforts. The text isn’t something that should be inserted in place of Lorem Ipsum — it should be there from the beginning, evolving and generating feedback as the design grows, too. And always use a proper apostrophe.


Inclusive design means designing experiences that work for everyone, including people with disabilities, people with old phones and computers, people on slow connections, and so on. It’s easier to create accessible, inclusive content when you plan for it from the beginning of the project. Making something accessible after you’ve already built it costs much more and is far less effective.

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Although Yola has more than 270 themes for their customers to choose from, nearly all of these themes are outdated to the point of incompetence. Yola would have been a fantastic site builder if you were building a website back in 2008. However, in the modern world of web design with responsive themes, video backgrounds, and exceptionally complex interfaces, Yola simply cannot compete with any of the major site builders out there.

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Inclusive design means designing experiences that work for everyone, including people with disabilities, people with old phones and computers, people on slow connections, and so on. It’s easier to create accessible, inclusive content when you plan for it from the beginning of the project. Making something accessible after you’ve already built it costs much more and is far less effective.

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These services can host your content on their servers free of charge, but in exchange for that zero cost, your online destination will have a less-than-elegant domain, such as jeffreylwilson.tumblr.com. That might be fine for a personal blog, but it will look too low-rent for a business that wants people to trust it enough to pay for whatever it's selling.
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